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Web Designer/Developer

Full Time 2 weeks ago Cape Town, South Africa

Employment Information

Job Description
We are looking for a talented Website Developer to join our Marketing Department.In this role, you will be responsible for building, maintaining, and elevating our digital presence through high-impact website experiences.

Unlike a standard development role, this position focuses heavily on creating conversion-driven landing pages and introducing innovative solutions that turn visitors into high-quality leads.You will work closely with the Marketing Manager and Head of Growth, while collaborating with our Content and SEO Specialists.

Key Responsibilities

Website Development & Experience Design

  • Build conversion-focused landing pages, implement new layouts, and enhance UX/UI while maintaining our WordPress architecture. You will design user journeys specifically aimed at driving lead generation.

Conversion Rate Optimization (CRO)

  • Run A/B experiments, develop and test new ideas, and optimize CTAs and page structures. You will analyze user behavior to refine form flows and introduce concepts that boost conversions.

Technical Maintenance & Performance

  • Manage plugins, troubleshoot issues, improve security, and maintain hosting environments. You will also be responsible for strengthening mobile responsiveness.

Technical SEO Support

  • While not the primary SEO lead, you will support the SEO Specialist by implementing technical recommendations, managing schema, optimizing site speed, and maintaining an SEO-aligned site structure.

Collaboration & Reporting

  • Provide insights on performance and collaborate closely with the Marketing and Growth teams to prioritize enhancements

Requirements

Minimum Qualifications

  • Diploma or Bachelor's in Web Development, IT, Computer Science or related field
  • Advanced WordPress training or certifications are highly beneficial.

Minimum Experience

  • 3-5 years in website development
  • Proven experience embedding AI tools into your daily workflow to solve problems and drive results. You must be able to demonstrate measurable impact-such as time saved, errors reduced, or client value added-rather than just theoretical knowledge.

Technical skills

  • Proven experience building high-conversion landing pages.
  • Experience supporting technical SEO (implementation, speed optimization, structure, schema).
  • A strong track record in UX, CRO, and performance optimization. CRO training is beneficial.

Competencies required

  • You have strong analytical thinking skills and a drive for innovation.
  • You pay close attention to detail and are comfortable working with independence.
  • You approach challenges with initiative and excellent problem-solving abilities.
  • You have high stress tolerance, optimism, and the ability to exercise reality testing.

Our OCFO values

  • Family first
  • Integrity matters
  • Switched on Thinking
  • Excellence in everything
  • Growth and success
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