Sales Marketer

About the Role

• We are seeking a dynamic and results-oriented Sales Marketer to drive business growth across our Oil & Gas, Real Estate, Commercial, and Retail business units.
• The ideal candidate will be responsible for identifying new business opportunities, generating leads, building strong client relationships, and converting prospects into long-term customers.
• The successful candidate should have a strong understanding of sales and marketing principles, excellent relationship management skills, and experience selling products or services within the Oil & Gas, Real Estate, Commercial, or Retail sectors.

Key Responsibilities

Business Development & Sales:

• Identify, prospect, and develop new business opportunities across Oil & Gas, Real Estate, Commercial, and Retail markets.
• Generate qualified leads through networking, referrals, cold calling, digital platforms, and field marketing activities.
• Conduct market visits, client meetings, and presentations to promote the company's products and services.
• Develop and implement strategies to achieve monthly and annual sales targets.
• Negotiate commercial terms and successfully close business deals.
• Build and maintain a robust sales pipeline and track opportunities through to conversion.
• Prepare and submit sales proposals, quotations, and business presentations.

Marketing & Brand Promotion:

• Develop and execute marketing initiatives to increase brand visibility and market penetration.
• Promote the company's products, properties, services, and solutions through online and offline channels.
• Collaborate with internal teams to create marketing materials, campaigns, and promotional content.
• Represent the company at exhibitions, industry events, networking forums, and trade fairs.
• Monitor competitor activities and market trends to identify business opportunities and emerging customer needs.

Client Relationship Management:

• Build and maintain strong relationships with clients, investors, distributors, retailers, property buyers, corporate organizations, and key stakeholders.
• Understand client requirements and recommend suitable products, services, or investment opportunities.
• Ensure excellent customer service throughout the sales cycle.
• Conduct regular follow-ups to maintain customer engagement and drive repeat business.
• Address client concerns and coordinate with relevant departments to ensure timely resolution.

Market Research & Analysis:

• Conduct market intelligence and competitor analysis to support business growth.
• Identify new markets, customer segments, and revenue-generating opportunities.
• Gather customer feedback and provide recommendations to improve products and services.

Reporting & Documentation:

• Maintain accurate records of customer interactions, sales activities, and business opportunities.
• Prepare weekly and monthly sales performance reports.
• Monitor sales performance against targets and recommend improvement strategies.
• Update CRM systems and ensure all customer data is properly documented.

Requirements

• Bachelor's Degree or HND in Marketing, Business Administration, Estate Management, Economics, Mass Communication, or a related field.
• Minimum of 2 – 4 years of proven sales and marketing experience.
• Experience within Oil & Gas, Real Estate, Commercial Sales, Retail Sales, FMCG, Property Sales, or Business Development will be highly preferred.
• Demonstrated ability to meet or exceed sales targets. Skills & Competencies
• Strong sales, negotiation, and closing skills
• Excellent communication and presentation abilities.
• Strong business development and relationship management skills.
• Ability to identify and convert business opportunities.
• Good understanding of customer acquisition and retention strategies.
• Strong networking and prospecting capabilities.
• Proficiency in Microsoft Office applications and CRM tools.
• Excellent organizational, analytical, and problem-solving skills.
• Self-motivated, target-driven, and able to work with minimal supervision.